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Shopify Gets Many Updates

Chris Crum writes for SBR about What's Hot in Small Business. Chris was a featured writer with the iEntry Network of B2B Publications where hundreds of publications linked to his articles including the Wall Street Journal, USA Today, LA Times and the New York Times.
To help businesses focus on sales, customers, and innovation, Shopify announces 150 new updates, including to account features, product bundles, and financial management. Shopify Gets Many Updates

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Shopify recently announced over 150 updates with its latest edition. The company says these are all about "smoothing out the rough edges" of routine tasks and helping businesses focus on growing sales, satisfying customers, and fostering innovation.  Shopify is a commerce platform that helps businesses sell products online and in person.

Updates include new extended account features, such as subscription management and loyalty programs.  Additionally, navigation is easier with customizable header menus and branding that stays consistent throughout the checkout process and accounts editor and login page. Sellers can introduce new features tailored to the specific needs of their buyers, enabling them to self-serve more of the order process online in customer accounts.

There are also updates to product bundles. This includes new reporting insights, where Shopify gives you deeper insights into bundle performance. There’s an updated group view, which it says "represents your bundles more intuitively.” Those using the Shopify Bundles app can now publish to Shopify POS to enhance their average order value from within the store.

Businesses can now unify order management across platforms and streamline fulfillment processes with a unified logic, which aims to simplify order routing, inventory management, and fulfillment constraints across all platforms (from checkouts to subscriptions).

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New updates let you accept payments anywhere in your retail store, even if you are unable to connect to the internet. Offline payment capability and wider availability of Tap to Pay on Shopify POS are available for iPhone and Android.

New productivity and AI-enabled features are available through Shopify’s Sidekick, which is an AI-powered commerce assistant. The company notes that user input helps to shape the future of Sidekick, so updates will occur frequently based on feedback. As these happen, it should become more refined with better capabilities.

Features to unify analytics and make data-driven decisions easier have also been added. Analytics tools are faster, more flexible, and more intuitive. According to the company, they provide all merchants with "granular and actionable information" to help them improve store performance.

Financial management features have also been added, including real-time insights and tools for financial product management, expense tracking, bill payments, and tax management. These all reside right within the Shopify admin and Shopify app.

For taxonomy, there are new custom category metafields to fit your store. These can be applied to specific product categories to fit the needs of your business.

The Shop Campaigns feature provides new marketing opportunities via a "risk-free" acquisition program that lets merchants acquire customers at a set cost while paying only when the customer converts. This is available for all Shopify plans.

You can also now automate your workflows with new updates in Shopify Flow. This now supports exchanges, returns, marketing automations, and segment triggers. It also works with metafields for the sake of efficiency.

Finally, all Shopify plans can now make easy customizations on the thank you and order status pages. This is through a free app called Checkout Blocks.

Businesses utilizing Shopify have a plethora of new tools to help them. A video about the new features is available on the company’s YouTube channel1, and additional info can be found in its Winter 2025 Edition2.


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