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Overview of TikTok

Overview of TikTok

TikTok is an immensely popular short-form video hosting platform with a social networking component.

Refer to the articles here to learn TikTok basics and key techniques for using it for marketing your business.

What is TikTok? –TikTok started out as a lip-synch video platform but eventually morphed into a short-form video social network that offers a wide variety of video types and styles.

Planning and Creating TikToks – To stay on brand and be strategic, planning out the video content for TikTok is important and involves more than just hitting Record.

TikTok Tricks and Techniques –TikTok videos may be short, but they are often carefully produced for high impact. Perfecting a TikTok style takes practice.

Marketing and Advertising on TikTok – Like other social networks, TikTok has a self-serve advertising tool, their Ad Manager, that lets you create and manage ads on the network.

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