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General Small Business

Sales and Marketing

  • Jen Jordan
    5 Tips On Handling Negative Online Reviews - No business owner enjoys getting negative reviews. How you respond to a negative review can have a big impact on your business. Here are some tips for handling negative reviews.
  • Sharon Boyd
    Setting Achievable Goals For Your Employees - Using the S-M-A-T-E-R Guide framework will help you to clearly provide specific objectives and help your team keep focus on their objectives.


  • Dave Pelland
    Preventing Shopping Cart Abandonment - Consumers walk away from online shopping carts for a variety of reasons. While the issue will likely remain a problem for online retailers, there are a number of steps you can take to reduce the risk.
  • Aliza P. Sherman
    Integrating Pinterest into Your Social Media Routine - Pinterest is less on socializing and connecting and more on inspiring and planning. It may seem challenging at first. Here are some ways to approach Pinterest.

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