Rich Best Employers Chase Creativity in Offering New Benefits and Perks - As the job market becomes more competitive for employers, it is becoming a game of one-upmanship as they try to outdo one another in offering unique benefits and perks to attract job seekers.
General Small Business
Chris Crum Facebook Expands Shopping and Business Features for WhatsApp - Capitalizing on a business’s need to offer more efficient ways to serve its customers, Facebook announces the expansion of WhatsApp for selling products and making purchases.
Dave Pelland Attracting Online Reviews for Your Small Business - If your business depends on local or regional customers, cultivating and responding to online reviews can be an effective way to expand your company’s reach and target market.
Aliza P. Sherman 5 Ways to Produce Better Social Media Content - Attract attention! Get your viewers to react to what you are posting and then act on what you want them to do. Here are some ideas for doing that.
Target Markets
Gina Blitstein A Very COVID Christmas - What is your business doing differently this Holiday Season? Here are some ideas to keep it upbeat during the uncertain times.
Hispanic Business Article Ric Alvarez Empowers the People - Decades of leadership has taught Ric Alvarez that a company’s success lies in its people
